- TikTok Book Promotion Ideas
- TikTok Video Ideas for Book Promotion
- Book Promotion Ideas for Libraries
Social Media Book Promotion Ideas
147. Use your platform to contribute positively during challenges. As an author, you have a voice. Use it! If people see you standing up and helping during challenging times, they will be more likely to support you and your books https://megamoolah-slot.net/strategies/.
50. Partner with libraries for author talks or readings. Contact local libraries to see if you can do a one-time author talk or recurring readings for their patrons. You can read your book, or bring your book up during your talk or reading.
133. Collaborate with a local bakery for book-themed treats. Reach out to a bistro or bakery to see if they would make some recipes inspired by your book or some sugar cookies decorated in your book theme as part of your book marketing.
136. Offer educational resources related to your book’s theme. Your readers may want to learn more about your book’s theme or topic. Offer some additional resources to educate them further, whether they are website links, webinars, or mini workbooks.

TikTok Book Promotion Ideas
You only have a few lines/characters for your bio, so use this space wisely. The beauty of limited space or options is that it requires you to get concise and creative. Tell viewers who you are and about your book(s) in as little space as possible. Check out what other authors are doing to get some inspiration.
TikTok’s built-in analytics provide some of this data, but you may need additional tools to track sales impact. “Don’t get discouraged if you don’t see immediate results,” advises a friend. “BookTok is a long game – consistency is key.”
Indeed, the “BookTok effect” is real. Titles like “The Seven Husbands of Evelyn Hugo” and “They Both Die at the End” saw sales skyrocket years after publication thanks to BookTok buzz. Publishers are scrambling to get ahead of trends, some even creating dedicated “BookTok teams” to capitalize on the platform’s marketing potential.
Suzanne Kelman is another author who found success on TikTok. She shares that the best advice she received was about promoting her book on the platform. Unlike Facebook and Twitter, where you have to be careful about over-promoting, TikTok’s algorithm is designed to push your content to different people, allowing you to promote your book as much as you like. Suzanne still follows the 7-3 rule (7 posts about other content, 3 about her book), but she hasn’t seen any drop off when promoting her book. With this newfound freedom, Suzanne is able to promote her work with confidence and has had one of the most popular BookTok books.
Aparna Verma, a novelist, has successfully used TikTok to promote her Indian fantasy novel, The Boy with Fire. Verma knew that she wanted to target South Asian readers and not just make writing advice videos, so she began creating videos that would appeal to her audience. Her book hit number one on Amazon in its category and was featured on NBC News. It will be republished as The Phoenix King next year by Orbit, a division of Hachette. Verma suggests that authors learn about the popular BookTok tropes and point to them in their work, and research other nonfiction writers and readers in their category to see what video styles work best.
TikTok Video Ideas for Book Promotion
Try using TikTok for at least 10 minutes per day, scrolling through your FYP, liking various videos, and following other creators will help the app get to know you, so it can connect you to the kind of content you want to see, faster. The more you use it, the more you’ll understand the platform and it’ll understand you.
Because we guarantee deliverables, and in order to do so we therefore need to guarantee compensation for our hard-working PR team, we require payment in full upfront. We do offer financing options if you are open to taking out a loan to pay for our PR package (and then you’ll repay the lender in monthly installment payments).
Aparna Verma, a novelist, has successfully used TikTok to promote her Indian fantasy novel, The Boy with Fire. Verma knew that she wanted to target South Asian readers and not just make writing advice videos, so she began creating videos that would appeal to her audience. Her book hit number one on Amazon in its category and was featured on NBC News. It will be republished as The Phoenix King next year by Orbit, a division of Hachette. Verma suggests that authors learn about the popular BookTok tropes and point to them in their work, and research other nonfiction writers and readers in their category to see what video styles work best.
Quality self-published book marketing and publicity can be hard to come by. Many of the large traditional book PR & marketing agencies don’t work with self-published authors. As one of the best book marketing companies in the USA, we DO work with self-published books!

Try using TikTok for at least 10 minutes per day, scrolling through your FYP, liking various videos, and following other creators will help the app get to know you, so it can connect you to the kind of content you want to see, faster. The more you use it, the more you’ll understand the platform and it’ll understand you.
Because we guarantee deliverables, and in order to do so we therefore need to guarantee compensation for our hard-working PR team, we require payment in full upfront. We do offer financing options if you are open to taking out a loan to pay for our PR package (and then you’ll repay the lender in monthly installment payments).
Book Promotion Ideas for Libraries
We all know that writing a book is only half the battle. Promoting it? That’s where the real challenge begins. Whether you’re a first-time author or a seasoned pro, finding fresh, creative ways to promote your book can be a game-changer for your sales and visibility.
If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.
Your website is your virtual home base—a space to showcase your books, share your story, and engage with readers. Ensure it’s visually appealing, easy to navigate, and features links for purchasing your book. Include blog posts about your writing journey, sneak peeks, or tips for aspiring writers.
Pagewheel customers are literally THE BEST. The live workshop feature in Pagewheel came about because our customers were using Pagewheel for live workshops and then turning them evergreen. These came to be known as “lunch and learns” and spread through the Pagewheel community because they were so effective. Simple & quick to execute. <—I love…
Once you’ve built a solid online presence, consider running ads on platforms like Facebook, Instagram, and Amazon. These ads can help you reach readers who love books similar to yours. Start with a small budget and tweak your campaigns as you gather data.